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| BRAND DETAILS | |
| Maxim Sports Nutrition | |
| Maxim harnessed the power of carbohydrate energy in 1991 when the company introduced Maxim Energy Mix, formerly known as Maxim Original, which presented carbohydrate in its most potent form. Maxim Energy Mix is made from the finest premium grade maltodextrin and comprises one of the longest polymer chains available. It is easily and efficiently converted to glycogen in the muscles to boost and maintain the body's energy reserves. | |
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| Within the first year of its development, Maxim Energy Mix was used by many athletes at the 1992 Barcelona Games. Sports Nutritionists, coaches and Team Managers were quick to spot the energy advantage that Maxim bestowed on the athletes that used it.
In 1996 at the Atlanta Games, Maxim Energy Mix again provided the power for our elite athletes in the sports of Cycling, Swimming, Rowing, Boxing, Sailing and Gymnastics, amongst others.
Science, research and the experience of world class competition have identified Maxim Energy Mix as the leading Carbohydrate Energy Supplement.
From these foundations, Maxim Sports Nutrition has been developed, encompassing a range of professional sports nutrition products designed to help you achieve a higher standard of performance.
Nowadays, the Maxim Sports Nutrition product assortment includes Maxim Energy Mix, Maxim Energy Drink, Maxim Energy Bar, Maxim Energy Gel, Maxim Recovery Bar, Maxim Recovery Drink, Maxim Sports Drink and Maxim Carbo Cake. And we are still busy developing, evaluating and testing our products to give you the best quality of carbohydrate energy.
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Endurance sport requires sustained intense power output over relatively long periods of time. Trainings are often long and intense and require a high-calorie diet. Many athletes find it difficult to consume the vast amounts of food necessary to meet their energy needs. In addition, the intense daily training sessions mean that recovery is of paramount importance and maintaining a high carbohydrate intake is essential.
Maxim Energy Mix is a high quality carbohydrate powder. It is high in carbohydrates (96%) and is a practical means of boosting carbohydrate intake without increasing the bulk of the diet. Taken as a drink or mixed with food before training or on a daily basis it will Maximize your energy store (glycogen) in your muscles. Maxim Energy Bars, packed with carbohydrates, also make an ideal snack for boosting energy levels during long, hard training sessions or at any time of day.
Athletes training in several high intensity training sessions a day or in hot and humid environment, will lose significant amounts of fluid as sweat. Fluid replacement is critical to prevent dehydration. Used during and immediately after exercise, Maxim Energy Drink or Maxim Sports Drink replaces fluid and electrolytes to restore fluid balance rapidly. It also provides a source of complex carbohydrates to fuel the muscles during activity. Prevent energy fade and a depletion of the muscle glycogen after some time of intensive exercise by consuming fast carbohydrates (Energy Gel) for continuous and optimal performance.
After training and competition your energy stores has significantly decreased. Maxim Recovery Bars and Drinks provide a fast and full recovery of the energy store. Many athletes find that they experience less muscle soreness after hard exercise. The recovery time between training sessions is also shortened, when they use recovery products.
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Recommended link: www.maxim-nrg.com | |
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